We all remember it. Advertising Age included it in the top 50 greatest commercials of all time. Who knows how many children were spurred into “creative careers” as a result of seeing it on television during the Superbowl commercials. This is of course the 1984 ad for the Apple computer. Its message was heroic — Apple saves […]
Three human rights that are wrong in the 21st Century 1. The right to vote. Now that the UK has voted to leave the EU, there have been a raft of vox pops on social media with some alarming responses to the question “Why did you vote leave?” For example… ‘There are just too many […]
This could actually happen… Donald Trump — President of America. The Trump finger on the nuclear button. “No, YOU’RE fired.” The First Lady, pole dancing in the oval office. If someone was pitching this as a movie idea, most producers would want some sort of back story. “I mean how can we go from Abe Lincoln and […]
How marketing pulled off the crime of the century (part 2) by making everybody greedy and stupid. I went on a marketing type seminar recently, to see if anything had changed so I could report back to you. It hasn’t. Here is the tried and tested formula that Marketing is still using in order to […]
When the Grinch stole Christmas, it was just a story with a happy ending. But now something more sinister has happened – Marketing has stolen Love. This time it’s not a story and it’s not ending any time soon. This is how the heist was pulled off… First, Marketing went to smart school and learnt […]